Saturday, May 17, 2008

Objective Bikini

Believe it or not, that's what I read every morning. Objective Bikini. Usually soon after waking up. It must be in the kitchen. Now I got it: this sentence, which could illustrate the last 007 movie, is actually printed on my box of cereals. Kellog's Special K (with red fruits). I used to like them, pretty tasty. But I'm no longer sure to keep eating them in the future, as obviously this product is not for me. Only destined to women, and whose main worry is of course to be as slim as possible for the coming summer. Or to men wearing bikinis and sharing the same concern, which is not my case either. Even those guys seem not allowed: on the back it is written Come on girls, let's start. I am really suprised that Kellog's deliberately deny itself of half its potential customers. What's wrong with you guys?! It must be some marketing strategy which goes well beyond my understanding. As we usually say in particle physics, parity is violated (future post!). And as long as parity between men and women is violated even on a cereal box, I don't really see how it could be applied to any other field.

Anyway I'll keep eating the Special K. And I'll let you know if some day I try to fit in a bikini. Who knows, with such cereals!

2 comments:

Anonymous said...

Yo et moi on a eu la même réflexion avec les céréales fitness.
Tu peux voir la même chose dans les eaux minérales (contrex, taillefine...). Pour les yaourts, je sais pas, c'est peut-être un peu différent (mais est ce qu'il y a des pubs où l'on voit un homme manger un yaourt ? je pense pas).

Anonymous said...

Après les céréales, il faut chanter cette chanson :

http://www.youtube.com/watch?v=lTRv0X-RheI&feature=related